Matt Farley is a legend. We first met in 2003, at a primitive campsite in Big Bend National Park, in West Texas. It was a chance meeting that would change all of our lives forever. Although fourteen years would elapse before I met with Farley again, we stayed in touch on the web, and when I reached out to him many years later, he was thrilled to hear from me, and he sent me a new CD and a movie that he had made. When we met Matt, he told us about how he had written hundreds of albums and was working on a six thousand page book, but I knew nothing of his film career until he sent me that copy of Freak Farley.
Matt is really into low budget horror movies, and he has written, produced, and acted in at least three such films. Freaky Farley is free to watch on Youtube, as is Local Legends, a documentary about Matt's unconventional career in music, film, and comedy.
I refer to Matt as an agorist, even though the term is new to him and he may not fully identify with all the implications. Still, what he is doing is a great example of agorism. Counter-economic af, you might say. (Matt wouldn't say so, because he never cusses. He explains why in the podcast I did with Matt during my visit.
So many epic things came of this meeting! First we recorded a podcast, then we recorded a song together, an old Moe's Haven tune called Where the Heck Did Summer Go? Then we recorded an interview for Permagora. All of these things will be linked into this article.
(Here is the audio of our new version of Where The Heck Did Summer Go. This is also included in the podcast.)
But I was talking about Matt's counter-economic career in music. He talks about this at length in the interview, so I'll direct you to that to get the bigger picture. But essentially, he makes money from his music by producing thousands and thousands of simple songs, which he puts up on Youtube and Spotify. Just a few downloads of each one, and he's actually making some real money. So clever is this approach that it caught the attention of Business Insider, which did a piece on Matt.
They're not the only ones who found out about Matt Farley. NPR also did a piece on him, and just recently, he went on the Tonight Show with Jimmy Fallon. Jimmy personally asked Matt if he would come on to perform a song he had written about Pizza Hut. I can't find the clip on Youtube, but you can find it at Matt's site.
It was a wonderful reunion, and it was great to see Matt again after all these years. I expect we will be getting together again before it's all said and done!